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Google adds new visual search feature, users can combine both images and texts

According to the company's live-streamed Search On the conference, the new function will be available within months via its Google Lens search tool.

Google adds new visual search feature users can combine both images and texts gcw
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California, First Published Sep 30, 2021, 12:42 PM IST
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According to a new feature announced on Wednesday, Google users will soon be able to mix photos and text in search searches that may help Alphabet Inc unit increase its position in e-commerce and supremacy in online video. According to the company's live-streamed Search On the conference, the new function will be available within months via its Google Lens search tool. Google stated in May that advancements in artificial intelligence software would enable this.

According to Prabhakar Raghavan, Senior Vice President, using this new function, one might tap the Lens icon while viewing a photo of a shirt and ask Google to recognise the same pattern – but on a different piece of apparel, such as socks. He went on to say that it might be beneficial when seeking for something difficult to explain accurately with words alone.

The system also sorts within videos, notably on Google's YouTube, which is already the largest streaming service on the internet. 

Also Read | 'Google' most searched term on Microsoft's search engine Bing

When using the Google iOS app or the Chrome desktop browser, users will perform reverse-image searches. Choosing a picture will bring up comparable online visuals, which may assist customers in locating where to buy products shown in photographs and eventually drive them to Google Shopping, Amazon's competitor marketplace.

Making more items searchable is another priority. Google announced a free Address Maker software for governments and organisations to plan routes and address companies and houses not yet included on Google Maps. According to Google, the software may cut the time it takes governments and organisations to issue addresses for a community from years to weeks.

Also Read | Google's 'Find My Device' tricks: Here's how you can track your lost phone

 

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