In a bid to woo the Muslims in Kerala, the BJP is now courting Arabic in Kerala, leaving behind its open love for Hindi, at least for the time being.    


The saffron party is planning a two-day conclave aimed at attracting Muslim community at Malappuram, the Muslim-dominated district in Kerala, by the end of November. The party, known for its love for Hindi, has opted for an Arabic name 'Noorul Huda' for the programme, which means 'the light of the right guidance (of Allah).' 


The organisers hope that it would be a befitting reply to the propaganda that the party was against Arabic. 


The programme, organised by the Minority Morcha, the minority wing of the BJP, is an attempt to expose the misinformation campaign that the Modi government at the Centre was against minorities in the country, BJP district secretary K Ramachandran said. 


BJP state president Kummanam Rajashekharan will inaugurate the conclave on 24 November at Perinthalmanna in Malappuram. The public meeting in connection with the programme will be addressed by Minority Morcha national president Abdul Rasheed Ansari. 


After its best performance in poll history in Kerala in the Assembly elections in May this year, the BJP had stepped up efforts to attract minority communities and the Dalits in the state. The BJP president Amit Shah had in fact directed the party workers to reach out to the minorities in the state to better its vote share in the next Lok Sabha polls and to translate the upsurge in its votes into results. 


Even though the BJP received more than 15% of the total votes polled, it could win only one seat in the State Assembly in the election held in May this year.