Swedish giant IKEA now begins home delivery in Bengaluru
Deliveries are priced at Rs 499 upto 12 kg. This comes soon after IKEA decided to launch its app. So far, Ikea’s products were available in Mumbai, Pune, Hyderabad, Ahmedabad, Surat, and Baroda.
Swedish home furnishings giant IKEA has started home delivery of its products in Bengaluru, the company announced on Twitter.
Deliveries are priced at Rs 499 upto 12 kg. This comes soon after Ikea decided to launch its app. So far, Ikea’s products were available in Mumbai, Pune, Hyderabad, Ahmedabad, Surat, and Baroda.
Before the official announcement, Ikea wrote on Twitter on Wednesday: “Sorry too awestruck by the Bengaluru weather, forgot what we were about to tweet!”
IKEA India opened its first retail store in Hyderabad in August 2018, followed by online stores in Mumbai, Hyderabad, and Pune in 2019. The second store in India opened at Navi Mumbai, Maharashtra, in December 2020. It also launched a mobile shopping app last month, expanding its omnichannel approach in the country.
As part of its long-term growth strategy, the Swedish furniture retailer plans to enter top Indian cities with its multi-channel presence with e-commerce and physical stores.
Ikea had rented 100,000 sq. ft. in Bengaluru to set up its first store in the city, in one of the largest retail leasing deals. The store is expected to be operational in 2022.
This move to open up online ordering to Bengaluru comes as IKEA continues its expansion plans despite the pandemic hampering timelines. This includes an IKEA store that is currently under construction in the city.
“Importance of India as a country and expansion plans will not change due to short-term setbacks related to the pandemic. Some construction schedules in some markets are impacted because of the pandemic. We are hoping to be able to make up for some of the time. But one has to look at the long-term perspective and that is about presence in markets like Mumbai or Bengaluru, which we will continue to work towards and are very committed to,” country manager Kavitha Rao told CNBC TV18.
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