Demonetisation: Bollywood takes a hit too after currency ban!

The effect of demonetisation can be felt by the common man all over the country. A total of 55 people have died as well. As the civilians are impatiently waiting for the situation to return to normalcy, Bollywood too has taken a severe hit.

Friday is the day that producers of films eagerly wait for as the audience in theatres brings smile on their faces. But it has not been the case in the last weekend, when Farhan Akhtar’s much awaited film Rock On 2 had hit the theatres.

The film collected ₹2.02 crore on the first day and a total of ₹7.1 crore on the the weekend, which is poor.

There are many theatres in the suburbs which do not accept cards and there people have to pay cash to buy their movie tickets. And these are the theatres which put the ‘house full’ banner outside the ticket counter once a film releases at least for the first two weeks.

However, people in the big cities are still buying their tickets online and that is probably the only way they can resort to at this moment in order to avoid cash transactions.

John Abraham and Sonakshi Sinha’s Force 2 is releasing on Friday and Shahrukh Khan’s Dear Zindagi is all set to hit the 70mm screen on the next weekend. It will be interesting to see how these two movies do despite the current situation in the country, where people are losing their sleep over a little bit of cash.

• Bollywood
• Demonetisation
• Bollywood takes a hit after currency ban