WhatsApp is rolling out a new feature that will allow users to share frequently forwarded messages to only one chat at a time. This is to curb the spread of misinformation and fake news through its platform amid the COVID-19 pandemic.

While the Facebook-owned platform has been battling the menace of fake news through its platform, the introduction of the new feature comes at a time when WhatsApp is being actively used by people to stay connected amid coronavirus lockdowns globally.

The latest move from WhatsApp comes at a time when countries across the world are initiating new measures to tackle the spread of rumours and fake news on social media platforms.

WhatsApp clarifies that forwarding of messages isn't wrong. However, the messaging platform has seen a significant spike in the amount of forwarding, which may contribute to the spread of misinformation.

"We believe it's important to slow the spread of these messages down to keep WhatsApp a place for personal conversation," the company added.