Video: Australian meat ad takes on religion and you won't like what Ganesha is doing

First Published 6, Sep 2017, 5:46 PM IST
Australian meat ad takes on religion and you wont like what Ganesha is doing
  • This is a video ad made to promote Australian meat and lamb
  • You have Lord Ganesha, Buddha, Jesus, Moses among other god figures eating at a table
  • The Hindus have taken offence to the picturisation of Lord Ganesha as a meat-eating god

The video starts with all the Gods at lunch and Zeus asking 'Where's your dad? and he replies saying 'He's everywhere' and then immediately replaces it with a 'Just kidding, he's at work'.

This lunch for a pantheon of gods or holy personalities certainly has taken things over the line and noticeably Indians have been the most to take offence.

The video begins with everyone agreeing they were eating really good lamb, Lord Ganesha in tow. And then the guy who plays Jesus makes light of the miracle of changing water into wine by reversing the miracle.

You have Moses, L Ron Hubbard from Scientology with his famous Tom Cruise reference, Buddha, Aphrodite, Zeus, Odin, an alien and more sitting and lunching. The ad kicks it up a notch when  one notices that Mohammed is also absent from the picture. As if on cue, a call comes and a woman explains to the curious gods the reason for Mohammed’s absence 'Day care pick up'.

Discussing on religion they end up deciding that instead of religion it is the meat they should concentrate on.

'To lamb the meat we can all eat' is how they toast and sign off.

Meat and Lamb Australia promoting Australian lamb as the ‘meat for all the religions’.

What made the Indians angry?

It shows gods binging on lamb and the scene of Lord Ganesha eating lamb has angered a lot of Hindus and they have demanded an apology for denigrating Indian culture and values.

Rajan Zed, president of Universal Society of Hinduism, claimed the advertisement “made fun” of the god. “[Ganesha] was meant to be worshipped in temples or home shrines and not to be used in selling lamb meat for mercantile greed. Moreover, linking Lord Ganesha with meat was very disrespectful and highly inappropriate,” Mr Zed said in a statement.

The point is Ganesha is a vegetarian god and to show him drinking and eating meat is completely derogatory to the religion and its followers.

Watch the video here: