Muthoottu Mini Financiers Ltd, one of India’s largest Non-Banking Financial Companies (NBFC), has announced a strategic partnership with prominent life insurance company Exide Life Insurance Company Limited, to provide life insurance products through its branches.

The tie-up will enable Muthoottu Mini Financiers Ltd to expand offerings to its customers by becoming a "One Point Stop" for all their financial needs.

Exide Life Insurance Company Limited, an established and profitable life insurance company headquartered in Bengaluru, serves over 15 lakh customers with a wide range of investments products.

The strategic partnership will enable Muthoottu Mini Financiers, which has a strong and wide network across the country with more than 30 lakh+ customer base, to facilitate greater brand awareness for Exide Life Insurance Company Limited.  Exide Life Insurance Company offers Investment products that suit all sets of people in society. 

"We would be promoting business through our 806 branches across the country. With the strategic alliance now bringing in Exide Life Insurance Company’s offerings into our large bouquet of products, we are on the way to becoming a "One Point Stop" for our esteemed customers for all their financial needs," said Mr Mathew Muthoottu, Managing Director, Muthoottu Mini Financiers Ltd.

The strategic partnership between Muthoottu Mini Financiers Ltd and Exide Life Insurance Company was formally kicked off at a function organised at the Muthoottu Mini Financiers office in Kochi. Apart from Mr Mathew Muthoottu, Muthoottu Mini Financiers Ltd company officials Nizzy Mathew – Chairperson, P E Mathai – COO and Exide Life Insurance Company officials Mr Anandha Padmanabhan - National Head, Branch Channel; Mr Bijoy Dev, National Training Head; Mr Jayadevan P, Branch Channel – Training Head; and Mr Rahul Menon - Head of Sales attended the function. Mr Anandha Padmanabhan and Mr Bijoy Dev attended the function over a Zoom call.