Rolls-Royce' 'Spectre': Luxury car brand launches its first electric car | Watch

Rolls-Royce Motor Cars have made a historical statement, announcing that on-road testing of its first utterly electric motor car would begin soon. The world's most premium marque's first electric car will be called 'SPECTRE,' and it will join other legendary names like Dawn, Ghost, Wraith, Phantom, and Cullinan in 2023 when the company will debut the Spectre for the rest of the globe.

Rolls-Royce will also fully electrify its existing fleet by 2030, with the whole product line electrified. For quite some time, Rolls-Royce has been experimenting with an electric drivetrain. They unveiled the 102EX, a fully functioning all-electric Phantom, in 2011. In 2016, they disclosed electric 103EX.  The firm will conduct the "most demanding testing programme in Rolls-Royce history," covering 2.5 million kilometres in a simulation of more than 400 years of usage for a Rolls-Royce and travelling to all four corners of the earth to push this new motor car to its limits.

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Torsten Müller-tvös, Chief Executive Officer of Rolls-Royce Motor Cars, stated, "Today marks the most momentous day in the history of Rolls-Royce Motor Cars since May 4, 1904. Today, 117 years later, I am pleased to announce that Rolls-Royce will commence on-road testing for an amazing new vehicle that will catapult the worldwide all-electric automobile revolution and produce the first – and greatest – super-luxury product of its kind. This is not a working prototype. It's the genuine deal, it'll be tested in public, and our clients will receive the automobile for the first time in the fourth quarter of 2023."

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According to Rolls-Royce, Charles Rolls, one of the co-founders of the Rolls-Royce brand, witnessed an early electric motor automobile dubbed the Columbia in April 1900 and deemed its electric drive to be excellent. 'The electric automobile is completely noiseless and clean,' claimed Rolls. There is no odour or vibration, and they should be particularly beneficial when fixed charging stations can be set up. But, for the time being, I don't think they'll be beneficial - at least not for a long time.'

The brand also claims that the electric powertrain is more distinctively and wholly suited to Rolls-Royce Motor Cars than any other automobile brand. An electric motor can wonderfully amplify the luxury quotient of Rolls-Royce vehicles since it is silent, refined, and generates torque almost quickly before going on to develop great power.

• Rolls Royce
• Spectre
• electric car
• Dawn