e-commerce has definitely led to a change in the way India views online transactions. Business, which was earlier conducted in shops and in person has now taken over the digital domain.

 

Amazon has always been vociferous in advertising its features and products and has a huge advertising spend, but 2016 has proved to be quite a dampner for the company considering the losses it has incurred. Not to be bogged down by minor setbacks, Amazon is back on track, advertising its next new feature which hopes to conquer the online classifieds market. 

 

Amazon has now introduced a new feature in its shopping app – Selling. Yes, now customers get to advertise, upload and sell their used goods online as well. However, this feature is new and is limited to Bengaluru only. 

 

The feature, titled ‘sell as individual’ allows the seller and buyer doorstep packaging and delivery. There is a form which the seller has to fill, with photos, details, price and pickup details. Once these formalities are done with, the product is listed for sale on Amazon. From there on, it is the normal  buying  procedure.

 

sell as individual Amazon

 

Amazon will take care of the shipping details and like in other products if the buyer is not satisfied with the product, it will be returned to the seller. In case of a successful sale, Amazon will transfer the money to the seller after a small fee deduction.

 

Here’s what the deduction charges will look like:

 

Sell on Aamzon

 

Amazon, meanwhile, is also offering sellers in Bengaluru a carrot of ₹1000 in Amazon pay balance. So, if a seller manages to dispatch more than 5 books, video games, movies or music cds or one laptop, mobile or tablet the seller gets this amount credited to their balance within 30 days. The introductory offer is valid till January 15, 2017.

 

Amazon and other companies in this field have realised the Indian weakness for convenience and discounts. With internet available to more masses than before, the public is no longer found browsing through physical marketplaces but is looking online for the best deals. Also, online most of the goods available are cheaper than in the market so this naturally makes the deal sweeter.

 

Already Amazon was a leader in terms of the online market space, now with it entering the used goods segment, you can expect tough times ahead for competition like Quikr. Also we can expect to see other e-tailers like Flipkart, Snapdeal etc to follow suit.