Flipkart co-founder Sachin Bansal made a startling disclosure, he said he was replaced as chief executive officer of Flipkart "because of performance," said a report in The Economic Times.
He was placating employees riled by recent downsizing while also making a case for the deliver-or-go culture that's come to haunt internet companies.
Bansal made the confession at a monthly meeting on Friday last week, that was heating up with employees questioning why they had to pay the price for management decisions gone wrong, according to two people present there.
Bansal's admission diffused tensions immediately, bringing applause and cheers for the kind of candour that's become rare in the corporate world.
India's largest online marketplace has been buffeted this year by a series of valuation markdowns by mutual funds, several high-profile executive exits and staff reductions amid an intensifying battle with Amazon, the world's largest online retailer.
Bansal's candidness is being seen by some experts as a strategic move that could help Flipkart win back employee trust and boost morale at a time when it is preparing for the pivotal festival season that begins next month.
Amazon India, with an expanded budget gifted by its US parent, is expected to outspend Flipkart in terms of marketing and discounts.
Bansal, who was replaced as CEO by co-founder Binny Bansal in January and made executive chairman after eight years at the helm, defended the company's decision to downsize saying it was done on merit, emphasizing that the management team, too, was not spared.
"Look at the top level around you. Everyone has changed. In fact, even I am gone," Sachin Bansal said, according to the people present at the meeting, who declined to be identified. "Some of our targets have been missed and everyone, including the top management, has paid the price."
"At Flipkart, we have an open and transparent culture. The town hall that we conduct regularly, is one of the pillars of this culture of openness.....While the performance management philosophy was part of the last town hall discussion, an overwhelming majority of the time was spent on discussing the great strides that Flipkart had made in its business performance," said a Flipkart spokesman in an emailed response.
Binny Bansal and human resources head Nitin Seth were also present at the meeting held at Flipkart's swanky 2 million-sq.ft. campus, Cessna Business Park, that was opened about a year ago.
About 200 employees had gathered for the evening meeting, a monthly event that allows employees to send questions anonymously and have the most-voted questions addressed by the top management.
The August 19 meeting was the first to be held after Flipkart recently asked 700-1,000 employees to either resign or be sent off with severance pay. Several consumer internet startups including Ola, Snapdeal and Grofers, too, have had to let go of employees with investors mounting pressure on them to cut costs and work towards profitability.
Flipkart's downsizing had caught its employees by surprise. When Flipkart effected a series of management changes earlier this year, the company had sought to assure staff, called 'Flipsters,' that while it may not hire more people layoffs were not being considered, according to an employee who, too, declined to be identified. ET could not independently verify this.
Employees' consternation with the downsizing and the manner in which it was handled carried on to the Friday meeting. Sachin Bansal's admission, however, not only drove home the message that no one was above board but also seemed to have brought renewed faith in the founders.
"It was like a reminder of the Big Billion Day glitch in 2014, when Sachin and Binny both emailed and apologized to the customers. They are the kind of people who acknowledge things when they screw up," said another employee who was at the meeting. Flipkart's debut mega sales event that year was marred by technical and delivery glitches.
