Oct 8, 2021, 5:51 PM IST
The entire globe is well aware that the Indian cricket board, the Board of Control for Cricket in India (BCCI), is the richest cricketing body. Even the International Cricket Council (ICC) generates around 90% of its revenue from the BCCI.
Catch all IPL 2021 updates here
Naturally, everything concerning BCCI is profit-worthy enough, as does the Indian Premier League (IPL). Launched in 2008, it has hosted 14 successful editions and is undoubtedly the most significant and most precious Twenty20 (T20) cricketing tournament worldwide.
ALSO WATCH: From Chris Gayle to Bhuvneshwar Kumar to David Warner: Players and teams to have won most IPL awards
Consequently, it has drawn top value from its sponsors over the years, while its brand value keeps escalating with each passing year. From title sponsors to associate sponsors, every patron pays a bomb to BCCI, making it the world's most lucrative tournament.
ALSO WATCH: Top 10 batters to have hit longest IPL sixes
In the same light, we present its sponsorship value by its title sponsors over the years and how it has intensified. Watch the video above, as there have been primarily four major title sponsors to date.