Piper Sandler initiated coverage of Affirm with an ‘Overweight’ rating and a $103 price target, which indicates an upside potential of nearly 26%.
- Last week, Deutsche Bank raised its price target on Affirm to $85 from $80 and maintained a Buy rating on the shares.
- The analyst noted that the Affirm Card is a "substantial upside driver."
- As per Koyfin data, 22 out of 31 analysts covering the stock rate it a ‘Buy’ or higher.
Shares of Affirm Holdings Inc. (AFRM) have surged nearly 80% so far this quarter, on track for its strongest quarterly gain in more than two years amid strong results and recent strategic integrations.
Amid this backdrop, Wall Street is turning increasingly positive on the stock. Most recently, Piper Sandler analyst Bill Carcache initiated coverage of Affirm with an ‘Overweight’ rating and $103 price target, which indicates an upside potential of nearly 26%.
The stock has garnered significant attention from other analysts as well. Last week, Deutsche Bank raised its price target on Affirm to $85 from $80 and maintained a Buy rating on the shares. Susquehanna and Truist also upped their targets in recent weeks.
Wall Street Consensus On AFRM
Deutsche Bank said that Affirm’s medium-term guidance issued at its investor day will prove conservative and that it sees a "clear path" for the stock to outperform its own targets and unlock further upside in the shares, according to TheFly. The analyst also said that it believes the Affirm Card is a "substantial upside driver."
Meanwhile, Susquehanna raised the price target on Affirm to $105 from $100 and maintained a ‘Positive’ rating on the shares. The firm said it had updated its model and raised its estimates after reviewing the recent Adobe Analytics Amazon Prime release and Analyst Day commentary.
As per Koyfin data, Affirm has a 12-month average price target of $83.89, indicating an upside potential of about 2.5% from last close. However, 22 out of 31 analysts covering the stock rate it a ‘Buy’ or higher.
Affirm: Recent Developments
Over the past year, Affirm has expanded its presence across major commerce and payments platforms through partnerships with Google, Fiserv and Stripe. The company integrated its Buy Now, Pay Later (BNPL) services into Google Pay, Google Search, and the Gemini app, and also supported Google's Agent Payments Protocol for AI-driven commerce in May 2026.
Affirm also partnered with fintech firm Fiserv to embed BNPL offerings for digital banking solutions for banks and credit unions and connected to Stripe's Shared Payment Tokens to enable secure agentic transactions.
Meanwhile, according to latest reports, the Affirm Card has grown to more than 4.4 million active users and the company’s gross merchant value jumped 35% year-over-year. Affirm posted fiscal third-quarter revenue increase of 33% to $1.04 billion and earnings per share of $0.30, topping analyst estimates.
AFRM Stock: Retail Stance
On Stocktwits, retail sentiment around AFRM stock slipped from ‘bullish’ to ‘neutral’ territory amid ‘high’ message volumes in the past 24 hours.
One bullish user said, “thank you! What a run it’s been! As I said 2026 the year of the Knicks and Affirm.”
View this Stocktwits post
AFRM stock has risen about 10% in total so far in 2026.
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