Tata Motors to give keys of Altroz to athletes who missed Tokyo Olympics medal

Tata Motors has announced that it will felicitate Indian athletes who narrowly missed the bronze medal in the recently held Tokyo Olympics and hand them keys of its most premium hatch, the Altroz, in the High Street Gold colour.

Tata Motors said that initiative was aimed at recognizing the homegrown players for their sheer hard work and dedication.

These players represented India in the Olympics and have set the Gold standard and inspired several other aspiring young sportspersons in India to follow in their path, Tata Motors said in a statement.

Tata Motors Passenger Vehicle Business President Shailesh Chandra said that for India, Tokyo Olympics was about more than just medals and podium finishes. 

Explaining the rationale behind honouring those who narrowly missed the medal, Shailesh said that with their dedication, these athletes have won the hearts of millions of Indians and are a true inspiration for budding athletes in India. 

We are fortunate to celebrate the effort and spirit of our athletes representing our country, competing under the highest pressure against the absolute best talent the world has to offer and coming extremely close to a podium finish, he added.

Earlier, Anand Mahindra made a similar announcement. Mahindra said that his company will be gifting javelin thrower and Olympics gold medallist, Neeraj Chopra, with an XUV700. 

• Tata Motors
• Tokyo Olympics medal
• Tata Altroz
• Indian Athletes
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• business