Elon Musk also said that the perfume can be purchased using cryptocurrency as well. He wrote on Twitter, "And you can pay with Doge!"
Tesla CEO and billionaire Elon musk has come up with a new business venture in addition to his Tesla and SpaceX companies. Musk launched a perfume and named it "Burnt Hair". He also updated his Twitter bio to "perfume salesman" and called the fragrance the "finest fragrance on Earth".
A separate product page was also posted by Boring Co. which is Elon Musk’s tunneling company listing the fragrance at $100.
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The finest fragrance on Earth!https://t.co/ohjWxNX5ZC pic.twitter.com/0J1lmREOBS
— Elon Musk (@elonmusk)In a statement,describing the new product, the Tesla CEO said, "Just like leaning over a candle at the dinner table, but without all the hard work. Stand out in a crowd! Get noticed as you walk through the airport."
Elon Musk also said that the perfume can be purchased using cryptocurrency as well. He wrote on Twitter, "And you can pay with Doge!"
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Later, the Tesla CEO posted a tweet stating that 10,000 bottles had been sold of the perfume which he described as "an omnigender product."
Earlierin September, the billionaire had said that Boring Co. would launch a scent for men that will help them "stand out in a crowd."
While Elon Musk has a history of launching products based on jokes, his massive fanbase has turned them into highly sought after collectibles.
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In 2018, a limited line of 20,000 flamethrowers sold by Boring Co. raised $10 million for its tunnel-building tests attracted huge interest. He has also used such items to mock investors betting against his EV firm, including a "Tesla Tequila" based on an April's Fools' Day joke that led to a share plunge, as well as a pair of "short shorts" satin underwear (priced at $69.420) to mark a victory over short sellers.