Amazon has launched its ‘GetItFast’ service, offering 1-hour delivery on select items in major cities. Available on a trial basis, it competes with quick-commerce apps, with extra perks for Prime users.
In online shopping, speed is everything. Amazon is upping its game with a new 'GetItFast' page. The company promises to deliver select items in just one hour, giving customers a super-fast shopping experience.
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What is Amazon 'GetItFast'?
'GetItFast' is a new special section on Amazon's platform. You can order groceries, electronic accessories, and even emergency medicines from this list. Amazon will deliver them to your doorstep within 60 minutes. This is way faster than their current 'Same Day Delivery' option.
For now, Amazon has launched the 'GetItFast' service on a trial basis in major metro cities. These include Bengaluru, Mumbai, Delhi, and Hyderabad. The company says it plans to expand the service to other big cities like Chennai soon.
Of course, Amazon Prime members get extra benefits. If you're a Prime subscriber, you can use this 1-hour delivery service for free on orders above a certain value. Non-Prime users might have to pay a small delivery fee.
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Amazon in the Quick-Commerce Race
Amazon is now taking on the quick-commerce giants. Companies like Zepto, Blinkit, and Swiggy Instamart, known for their 10-minute deliveries, have a new rival. Customers are excited because Amazon brings its brand reliability and quality products to this super-fast delivery race.
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