Amitabh Bachchan, first Bollywood actor to create his own NFTs; Details inside

By Team Newsable | First Published Sep 2, 2021, 11:57 AM IST

Bachchan will release his NFTs - a collection of unique and limited artworks centred around him, such as Sholay posters autographed by him, verses of 'Madhushala' told by him with backstories, and rare digital treasures from the past.

Amitabh Bachchan, the Bollywood megastar, will create his own NFTs (non-fungible tokens), making him the first Indian celebrity to do so at a time when digital assets are gaining popularity throughout the world.

On the BeyondLife.club website, Bachchan will release his NFTs - a collection of unique and limited artworks centred around him, such as Sholay posters autographed by him, verses of 'Madhushala' told by him with backstories, and rare digital treasures from the past.

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Rhiti Entertainment and No Code NFT Exchange Platform - GuardianLink.io collaborated to create the platform. vCommenting on the collaboration, Bachchan said he has joined Rhiti Entertainment, Singapore, and will be publishing NFTs on the platform soon. The NFT auction will take place in November this year. To participate, log on to BeyondLife.Club, bid during the auction, surpass or reach the reserve price, and become the happy owner of a one-of-a-kind NFT. You can always sell it or exchange it later. During the auction, debit and credit cards can be used to make payments on the site.

Also Read | Facebook planning to introduce NFTs as part of its Novi Digital Wallet

Since the auction is sometimes off, the site also requests fans to provide suggestions for the kind of NFTs they would like Bachchan to create. Rhiti Group is a business that specialises in celebrity and sports marketing, talent management, films, and entertainment. Sports players such as MS Dhoni, Bhuvneshwar Kumar, and Kedar Jadhav are represented by the firm.

NFTs are essentially digital assets that reflect real-world items such as art, music, and in-game movies. These tokens use the same underlying software as many other cryptocurrencies and are frequently traded alongside bitcoin. NFTs, as the word 'non-fungible' indicates, are typically one-of-a-kind or have a minimal run with identifying codes.

Also Read | Uniqly Launches Big NFT Distribution, Here’s Everything You Need To Know

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