Naagin 7: Is Priyanka Chahar’s Show Shutting Down? Here’s What We Know

Published : Apr 03, 2026, 04:15 PM IST

Priyanka Chahar Choudhary’s Naagin 7 is reportedly in trouble as TRPs dip sharply. Reports suggest two major issues are worrying producer Ekta Kapoor. Here’s the full story.

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Ekta Kapoor really changed the game when she launched the Naagin series. Now in its 7th season, the show made a huge splash when it first aired. Everyone was talking about its grand promotions, new concept, and Priyanka Chahar Choudhary as the new Naagin. But now, there are whispers that the show might be shutting down. Let's find out the real reason.
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In its very first week, Naagin 7 shot to the number 1 spot on the TRP charts. It looked like this season was set for a long, successful run. But by the second week, the ratings started to drop. Now, the show is not even in the top 10 list. Viewers, who first loved the show's look, are now getting disappointed with the story.
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The biggest complaint from viewers is the show's over-the-top use of AI (Artificial Intelligence). Fans feel the makers are focusing more on VFX and AI instead of the actual story. This has made it difficult for the audience to connect emotionally with the characters and plot.
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It's not just about the low TRPs. The show's huge budget has also become a major headache for the producers. Ekta Kapoor planned Naagin 7 on a very grand scale, but the viewership numbers just aren't matching up. This is making it very difficult to manage the high costs.
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This mix of low TRPs and a high budget is now putting the show's future in doubt. Rumours are flying that the makers are thinking of ending the project altogether. However, they haven't made any official announcement yet. 

 

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Talking about the cast, the show features Priyanka Chahar Choudhary and Namik Paul in the lead roles. Kanika Mann and Jain Ibad Khan are also playing important characters. In the show, Priyanka plays the Naagin, while Jain is seen in a dragon avatar. 

 

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