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  • Netflix rolls out 'Two Thumbs Up' feature to make recommendations better

Netflix rolls out 'Two Thumbs Up' feature to make recommendations better

The "Two Thumbs Up" feature will signify "I loved it." This new feature, along with the Thumbs Up and Thumbs Down capabilities, is now accessible on the Web, TV, iOS, and Android mobile devices. According to Netflix, the function is now available to all customers.

Team Asianet Newsable | Published : Apr 12 2022, 03:02 PM
2 Min read
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For its global audience, Netflix has introduced a new feature called 'Two Thumbs Up.' This feature is intended to enhance the platform's suggestion section. As a consequence of this capability, Netflix will be able to fine-tune consumer suggestions. On the platform, there are now two alternatives for enjoying and hating (kind of) a title. A thumbs up icon indicates "Like it," whereas a thumbs down icon indicates "Not for Me."

Also Read | April 2022 releases on Netflix, Prime Video, Hotstar, Zee 5; here's list of upcoming shows and movies

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The "Two Thumbs Up" feature will signify "I loved it." This new feature, along with the Thumbs Up and Thumbs Down capabilities, is now accessible on the Web, TV, iOS, and Android mobile devices. According to Netflix, the function is now available to all customers.

"Our existing Thumbs Up and Thumbs Down buttons are a good method for you to tell us how you feel about a series or film, and in exchange, you receive a profile that's more matched to your taste," stated Netflix in a statement.

It further said, "We have realised that these feelings may be more nuanced than a simple like or dislike. We can construct a profile with recommendations that better suit your interests if you give us another way to identify when you're truly into something."
 

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In 2017, Netflix ditched its five-star rating system in favour of a simplified 'Thumbs Up and Thumbs Down' system. The streaming behemoth is presently exploring new features and tools to assist consumers in finding content to watch.

Netflix also intends to expand its gaming area for the uninitiated. The video streaming platform's third gaming company, Boss Fight Entertainment, was recently bought. This is the company's second acquisition of a gaming firm since March 2022. Night School, the creator of Oxenfree, and Next Games have already joined Netflix.

Also Read | Netflix India slashes fees for all plans in effort to deepen penetration in country

Team Asianet Newsable
About the Author
Team Asianet Newsable
Team Asianet Newsable is the official profile used for publishing syndicated news agency stories on Asianet Newsable. This profile ensures accurate, credible, and timely reporting of national and international news across various categories, including politics, sports, entertainment, lifestyle, and more. Team Asianet Newsable curates and adapts wire service content to suit the platform’s diverse, multilingual audience, maintaining journalistic integrity and delivering fact-based news. Read More...
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