Tesla’s Brand Loyalty Nosedived After Elon Musk Endorsed Trump: Report

Tesla’s customer loyalty was at its highest in June 2024, at 73%, and it bottomed out at 49.9% in March.

Tesla Inc.’s (TSLA) brand loyalty reportedly declined sharply after its co-founder and CEO, Elon Musk, endorsed President Donald Trump, according to data from S&P Global Mobility.

Tesla’s customer loyalty was at its highest in June 2024, at 73%, and it bottomed out at 49.9% in March after Musk launched the Department of Government Efficiency (DOGE) campaign, according to a Reuters report.

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