2. Using Social Media in Networking
A. Streamline Your LinkedIn Profile
LinkedIn is a strong resource for professional development. Make sure your profile is:
Detailed and professional (excellent profile picture, headline, and bio)
Highlights your skills, experiences, and past work history
Includes valuable contacts with industry practitioners in your profession
B. Engage & Share Industry Insights
Instead of just piling on connections, post comments, offer valuable content, and join the discussions. Active posting makes you visible to industry thought leaders.
C. Connect With Thought Leaders
Follow and engage with industry influencers, leave comments on their posts, and ask probing questions. Building relationships with the influential can reach a wider audience than your direct network.