Kannada film industry loses out to Tamil, Telugu movies during Sankranti

While Tamil, Telugu filmmakers used the three day-Sankranti festival celebration to release films, the Kannada film industry was busy promoting motion posters via Twitter, Youtube and other social media platforms. Fans of Kannada actor who were waiting to see their favourite stars during Sankranti were left disappointed.  

While it was a treat to see motion posters of Sandalwood superstars Darshan in Robert and Kichcha Sudeep in Kotigobba 3 storming Youtube and Twitter during Sankranti, there was nothing much to choose from for Kannada movie fans. It was during this time that Telugu and Tamil movies ruled the roost in theatre screens.

While Tamil filmmakers made a smart move by releasing Superstar Rajnikanth's Darbar on January 9 as an advance Pongal/Sankranti gift to fans and released National Award winning Actor Dhanush's Pattas on January 15, Telugu filmmakers did not want to miss out on the opportunity and released Prince Mahesh Babu's Sarileru Neekevvaru and Allu Arjun's Ala Vaikunthapurramuloo.

The film that was made with a budget of Rs 100 crore, Sarileru Neekevvaru, released on January 11. Before its release, almost all seats across Bengaluru were booked. It was same with Allu Arjun's Ala Vai Vaikunthapurramuloo which was made with a whopping budget of Rs 120 crore and was released a day later on January 12.

All these films made quick bucks due to the three-day festival necessitating a holiday. Unfortunately for Kannada fans, they had to be satisfied only by clicking on motion posters of their stars for upcoming films on the various social media platform.

Hopefully, at least by March, few films hit the screens as Ugadi is fast approaching.