Twitter 'X'-pires! Why did Elon Musk rebrand micro-blogging site

English technology Jul 24 2023 Author: Sunita Iyer Image Credits:Getty

Twitter bird has flown away

English Elon Musk has rebranded Twitter as 'X' - a concept that dates back to 1999 when he founded an ambitious venture called http://X.com. Image credits: Getty

Musk's fascination with 'X.com'

English In 1999, Musk envisioned 'X.com' would be a one-stop everything-store for all financial needs; believed money is essentially data. Image credits: Getty

Twitter X

English Musk believed that money is essentially data and sought to securely record all transactions in real-time, making 'X.com' a multitrillion-dollar company. Image credits: Getty

Challenges galore

English Journey to build X.com was filled with pressure & challenges. Musk was determined to make 'X.com' a groundbreaking success. Image credits: Getty

What happened to X.com

English 'X.com' evolved into what we know today as PayPal. Musk insisted on keeping parent company's name. Image credits: Getty

Fulfilling original vision from 1999

English Fast forward to 2022, and Musk's interest in 'X.com' resurfaced, leading him to plan the rebranding of Twitter with that iconic name. Image credits: Getty

Musk's future vision for 'X'

English Musk envisions turning Twitter into a combination of financial platform and social network, powered by AI. Image credits: Getty

Embracing brand 'X'

English Musk's decision to embrace 'X' as Twitter's new identity is part of his grand plan to transform the micro-blogging platform into a super app. Image credits: Getty

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