Lifestyle

The Pink Tax: 7 ways it is draining your pocket

The "Pink Tax" has become a widespread issue affecting consumers. It targets products marketed towards women and charges them higher prices compared to similar products for men.

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Identify Tax Strategy

The first step is to identify that this is a gender-based price discrimination. Analyse how the markets are not ready to ditch age-old beliefs. 

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Discriminatory Pricing Practices

Retailers charge women more money for everyday products like razors, clothing, and personal care items. It is a gender discrimination.

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Higher Costs for Necessities

Essential products and hygiene items like pads and cups are often subject to the Pink Tax. It results in an increased financial burden for women.

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Savings of Women

Pink Tax decreases the ability of women to save and invest money. The money that they have been trying to save ends up paying this discriminatory tax.

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Wage Gap Amplification

The Pink Tax is the explanation to how women end up spending more money than men. For the identical products that men also buy, women pay 37% more.

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Impact on Mental Health

This pink aesthetic standard is followed by most people in our society. Not being part of this standard can make you feel left out and anxious. 

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Resisting Pink Tax

Try to support companies and business which focus on gender-neutral products. Make it a habit to compare prices of products when you do shopping.

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