From bills to instant purchases: Key tips for choosing right UPI app

By Ajay Joseph | First Published Oct 29, 2024, 1:37 PM IST

UPI apps have revolutionized digital payments. Choose an app with a user-friendly interface, robust security, multiple account support, fast transactions, offline payments, rewards, and 24/7 customer support. Bajaj Finserv offers such features.

The Unified Payments Interface (UPI) has significantly changed how people make digital payments in India. With just a smartphone, users can send money, pay bills, and make instant purchases without needing to visit banks or carry cash.

While UPI apps are gaining popularity, choosing one with the best features and security is crucial. So, let's explore the key features to consider when downloading a UPI app, enabling users to make a well-informed, secure, and efficient decision.

1. Ease of Use and User Interface

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One of the most important aspects of a UPI app is its ease of use. A well-designed user interface (UI) should allow even those less tech-savvy to use the app easily. Look for a UPI app with clear instructions, intuitive design, and easy navigation, so users can access various functions like checking transaction history, paying bills, or sending money with just a few taps.

Moreover, a simple, clutter-free layout can make a big difference when you want to make transactions quickly. For example, the popular UPI app Bajaj Finserv has a clean design that makes navigation easy, allowing users to easily find key features like balance checks and bill payments, making the overall user experience smooth and straightforward.

2. Security Features

Security is paramount when handling digital transactions. Since UPI apps work with sensitive financial information, it's crucial to ensure the app you choose offers top-notch security features to protect against fraud and unauthorized transactions.

Look for UPI apps that implement multi-factor authentication (MFA), which adds an extra layer of protection beyond just a password or PIN. Biometrics, such as fingerprint or face recognition, can be additional security layers. Secure OTPs should also be present. In addition to this, having encryption is also crucial to ensure data privacy.

Your financial details should be invisible to hackers or cybercriminals.

Popular UPI apps in India, like PayTM, PhonePe, and Bajaj Pay, employ advanced technology and secure PIN setups to provide robust security. User data is kept safe, and fraud detection is an added advantage, helping identify and stop suspicious activities that could lead to financial losses for users.

3. Seamless Integration with Other Apps and Services

A great UPI app should be more than just a money transfer tool. It should seamlessly integrate with other services, allowing users to pay for services, recharge mobile phones, book tickets, and make various bill payments (electricity, water, gas), insurance premiums, and in-app shopping. Look for a UPI app that enables you to make these diverse payments.

Apps like Bajaj Pay and Google Pay allow users to pay utility bills through Bharat Bill Payment System (BBPS) integration, meaning you can manage your regular payments in one place. Additionally, linking UPI to e-commerce platforms and other payment gateways provides convenience and flexibility for users.

4. Multiple Account Support

Having the option to link multiple bank accounts to your UPI app is a great convenience, especially if you manage finances across different banks. Some UPI apps allow users to add multiple accounts, making it easy to switch between accounts for various transactions. This feature is beneficial for users who want to allocate specific accounts for different purposes, such as personal expenses and family expenses. Check if the app offers this flexibility when you download a UPI app.

5. Fast and Reliable Transactions

A primary reason for UPI's popularity is the speed with which transactions are completed. A good UPI app should provide instant money transfers whether you're sending money to friends, making online purchases, or paying bills. The app should also be reliable, minimizing failed or delayed transactions, as these can be frustrating for users.

Look for a reputable UPI app with minimal downtime for fast transactions. Some apps, like Bajaj Pay, are optimized for quick transfers, ensuring your payments and transactions go through swiftly even during peak hours.

6. Offline Payment Options

Sometimes, users may not have mobile data or Wi-Fi access, especially in remote areas. Offline payment functionality can be a lifesaver. Some UPI apps allow users to make payments using USSD codes or preloaded UPI Lite wallets, where small transactions don't require an internet connection. This feature ensures users can continue making necessary payments for transportation or small purchases even when their network connectivity is low.

7. Rewards, Cashback, and Offers

One of the most attractive aspects of using UPI apps is the various rewards and cashback offers that platforms provide. Many UPI apps offer incentives for users to make payments through their app.

Cashback offers on bill payments, discounts on in-app purchases, or special festive promotions can make a UPI app more appealing to users. These rewards can help users get the best value for their transactions and make using the apps more enjoyable.

8. 24/7 Customer Support

Any financial app should have features that allow users to quickly resolve issues or get answers to questions. Whether dealing with failed transactions, lost funds, or technical problems, reliable customer support is essential. The best UPI apps offer 24/7 customer service through chatbots, emails, or a direct support number.

Having access to prompt and efficient customer support can significantly enhance the user experience. Bajaj Pay is highly rated for its customer support, allowing users to address any concerns or seek assistance with transactions through the app. Timely responses and problem resolution are key indicators of a reliable UPI app.

9. Transaction History and Insights

A well-designed UPI app should not only facilitate transactions but also provide users with insights into their spending habits and transaction history. This feature allows users to track their payments, check for any suspicious or unusual transactions, and monitor their monthly expenses.

Look for UPI apps that provide transaction reports or summaries. Some apps allow users to categorize expenses, which can help them manage their budget effectively.

10. QR Code and Contactless Payments

With the growing popularity of contactless payments, it's essential for UPI apps to offer a QR code scanning feature. A UPI app should allow users to scan merchants' or individuals' QR codes and make instant payments without manually entering additional details. This feature is useful in shops, restaurants, and other places where contactless payments are becoming the norm.

Choosing the right UPI app is not just about looking at basic functionality. A good UPI app should offer ease of use, top-notch security, integration with other services, and a host of features that enhance the overall user experience. From offline payments and multiple bank account support to rewards programs and customer service, UPI apps have become comprehensive platforms for managing daily financial activities. Platforms like Bajaj Finserv BBPS effectively integrate these features, making them an excellent choice for users seeking convenience, security, and greater flexibility in their digital payment experiences. By considering these features, you can ensure the UPI app you download caters to all your needs.

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